One thing is certain, the wholesale market is being shaken and stirred and there is no going back. The move to IP with LTE deployments and the increasing ambitions of the global mobile groups are generating a power shift, and the role of the pure wholesaler is being seriously questioned. In addition, the telecom industry is getting more complex by the day, with new players entering the fray and new technologies and services being introduced at a quickening pace, by operators themselves, handset manufacturers and OTT players.
This poses a great challenge, but more importantly, it opens up great opportunities for wholesalers, as they are in the perfect position to simplify service providers’ migration to IP by making it less risky, faster and easier. Their central location in-between all parts of the complex communication equation enables wholesalers to facilitate interconnection, interworking and interoperability by bridging the old with the new, the different types of players, technologies and networks. The ones able to meet this challenge will become partners for success and ensure their relevance for some time to come.
Service providers have to find new ways of monetizing their services, traffic and customers at home and abroad. In parallel, they must also facilitate an enhanced communication experience to better address the threat of competing OTT offerings, even as other OTT services are capable of providing valuable partnerships for the future.
Here again, wholesalers have a key role to play on the international front, partly by supporting high quality enhanced services, such as HD voice and video, VoLTE and RCS, but also by assisting service providers in improving customer experience and service efficiency through Real Time Intelligence tools and applications. To achieve this, wholesalers need to become innovation hubs and work closely with their customers to facilitate new services and offerings internationally.
Those who can achieve this will be able to move up the value chain and away from the commoditized wholesale market of the past towards a high quality, higher value partnership business model. Not a small feat!
In this second installment of our portfolio of interviews with top wholesale executives, we dive deeper into these subjects and continue exploring how the wholesale industry is evolving. We also look at how some of the most prosperous carriers are succeeding in taking advantage of the IP revolution to reinvent themselves into stronger, more nimble and innovative facilitators of converged voice and data services.
Let’s see what they have to say…
About the Author:
Isabelle Paradis, President of HOT TELECOM is an international telecoms expert, with over 20 years working experience in the Americas, Europe, Asia and Africa.
HOT TELECOM has been serving global operators, governments, equipment vendors and telecom investors for over 10 years, providing leading edge market research and consulting services to industry leaders around the globe.
For more information on our HOT INTERVIEWS program, please contact Isabelle Paradis at: firstname.lastname@example.org or at +1 514 270 1636